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Many people assume that the internet is largely eco-friendly. However, while accessing content online reduces the usage of resources like paper, websites, for the most part, are not carbon neutral.  In fact, the internet and websites have a very real environmental impact – regardless of whether we can see it or not. It is reported…

YouTube is one of the world’s biggest search engines. Utilising it for your business can build brand awareness, drive traffic to your website and even generate direct sales. YouTube SEO can help make sure your video content is more visible, more accessible, and most importantly gets you more views. If you’re interested in other ways…

Whether you’re an eCommerce business owner, website designer, SEO or marketing manager, you need to know about website accessibility. It ensures that your website can be used by everyone.  22% of the UK population have a disability. While there are legal reasons to make your website accessible, there are also massive commercial benefits. Accessibility ensures…

Every writer has been there: staring at a blank page, waiting for an idea to form. It can be a stressful and frustrating experience – especially if you’re writing to help grow your business.  SEO content is an incredibly powerful way to drive traffic and conversions to your website. But it can be difficult to…