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SEO

23rd April 2025

Ghost Jobs: The Dark Side of Branded Search

When brands post ghost jobs for SEO gains, who you gonna call? In March 2025, a high-profile industry newsletter went out to thousands of SEOs and digital marketers with what we think is a fairly controversial tip. It concerns branded search, something of a hot topic after a few insightful Google leaks pointed to its…

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Digital PR

11th March 2025

The Importance of Ideation in Digital PR

Digital PR is more popular than ever, which means those in the industry are trying to come up with unique and newsworthy ideas in a range of niches, making it harder to stand out. However, due to Digital PR being so saturated, it’s more important than ever to offer journalists relevant, topical, and original content….

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Award winning end to end global digital marketing agency

Our Agency

10th March 2025

The SEO Works is an award-winning, end-to-end global digital marketing agency

We’re proud to be recognised on the global stage, driving real results with a raft of international clients. Here’s why we are a truly global digital marketing agency. Awards and Recognition We are proud to have received numerous global accolades, including Integrated Search Agency of the Year and Best PPC Campaign at the Global Agency…

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Our Agency

6th March 2025

Introducing our Head of SEO: Paul Friend

We sit down with our Head of SEO to discuss the history, highlights and challenges of his career so far. Paul Friend, our Head of SEO, joined The SEO Works back in 2017 as a Senior Account Manager. He worked his way up and in 2020 was promoted to Head of SEO. We sat down…

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SEO

25th February 2025

On-Page SEO Guide: How To Optimise A Web Page in 2025

SEO and digital marketing is undergoing a major shift at the moment. With the rise of AI, frequent algorithm updates, and new innovative technologies that are influencing user behaviour massively, it can feel more challenging than ever to stay on top of the best practices for online success. Thankfully, amidst the chaos, there’s one area…

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